ATS1280 - Understanding the media ASSESSMENT ONE REFLECTIVE WIKI
Grades: 20%
Words: 500 + 1 or more images
Demonstrate your ability to:
• Meet deadlines
• Reflect on your use of media throughout your life
• Apply the “tetrad” concept from McLuhan to your chosen media
• Use industry-appropriate content management system (CMS) to produce content
Wiki pages will be shared with the class on completion
INSTRUCTIONS
You will be given access to a personal wiki page via the Assessments tab on Moodle.
You will need to write a reflection about two technologies from your life, then analyse each of these using one of the concepts from McLuhan’s tetrad system.
McLuhan’s tetrad will be explained in Week 2.
You will need at least one photo associated with one of these technologies.
Screenshots, your own photos, etc, all fine.
Avoid just downloading an image from the Internet
ATS1280 - Understanding the media ASSESSMENT TWO GROUP WIKI
Grades: 10%
Words: 500
Demonstrate your ability to:
• Work collaboratively
• Reflect on individual contributions
• Summarise experiences of media
INSTRUCTIONS
You will be automatically put into groups in your tutorial in week 5, and you will get a group wiki page assigned.
In class:
• You will read each other’s wiki pages
• Collaborate in Google Docs and summarise your group’s thoughts about technology and about the tetrad concept.
• Paste your writing from Google Docs into the Moodle Wiki, add any images you’d like.
• You will present your wiki pages at the end of class.
关于ATS1290 ASSESSMENTS: 主要ASSESSMENT 1, 3 & 4。 ASSESSMENT 2 一般而言，宝子们自己处理更方便。
ATS1280 - Understanding the media ASSESSMENT THREE CONTEMPORARY RESEARCH
Grades: 30%
Words: 1000
You need to write a short report on an academic article.
The report has a specific structure.
The article must be chosen from a specific list of journals.
The article must have been published in 2020.
Demonstrate your ability to:
• Identify and source discipline-appropriate academic research
• Extract academic concepts from research
• Evaluate benefits across academic research
Formative for:
• Assessment four, Industry Whitepaper
• Academic research skills for other units
ATS1280 - Understanding the media ASSESSMENT THREE Industry White Paper
1500 words (+/- 10%) excluding references.
Worth 40% of the unit’s grades
Highly structured assessment:
Research using the case study method.
Write into a white paper format.
Structure
Executive summary (~200 words)
Tell us briefly what the question is, and what recommendation you give at the end
Method (~300 words)
Tell us how you searched for your data, and how many items you found
Tell us about how you evaluated your data: what was more valuable and why?
Case study summary (~700 words)
Tell us what you learned during your case study.
What do you think happened? What do you think will happen?
Provide evidence as you write. Remember to cite your sources.
It may be helpful to think of this section as a factual narrative or story.
Recommendation (~300 words)
Give us one or two recommendations in response to the topic you’ve chosen
Justify it in relation to the information you have found
You may use academic references in this section to justify your recommendation
Reference list (not included in word count)
A list of every resource that you used, in Monash Harvard citation style